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Hyperlocal news sites may not be financially viable now, but they will be after the collapse of metro area-wide news 6/5/07

Posted by Steve Boriss in AJR, Hyperlocal news, Local news, Metro.
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An otherwise excellent summary in the American Journalism Review on early hyperlocal online news sites falters when it suggests that their current, weak financial results might indicate their doubtful future. This erroneously assumes that, in the future, hyperlocal sites will continue to struggle against much larger, well-funded metro area-wide newspapers and TV outlets. Yet, a collapse of metro outlets seems inevitable. When there is a convergence of all news media onto the web, local metro media’s national, international, and weather-related news will be snatched-up by others, leaving them with…..what? News of the town’s major and minor league sports teams? The biggest news stories in the metro area, most of which happen outside news consumers’ communities, so have no direct impact on them? Faced with less interesting stories, former metro news audiences will flee to find hyperlocal news that more directly affects their lives, and advertisers’ dollars will be chasing after them, close behind. If metro area newspapers and local TV stations are serious about being around in the future, they have little choice but to make poor, short-term financial investments in hyperlocal news.

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1. Technology News | Venture Capital, Startups, Silicon Valley, Web 2.0 Tech - 6/5/07

[…] Source:The Future of News An otherwise excellent summary in the American Journalism Review on early hyperlocal online news sites suggests that their current, weak financial results might be taken as an indication of a doubtful future. This erroneously assumes that in the future hyperlocal sites will continue to struggle against much larger, well-funded metro area-wide newspapers and TV […] Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. […]


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